This is such a wonderful program that gives children age 0-5 a free book every month regardless of income. The books are age appropriate and have the childs name on the address label, so it is their own personal book.
My kids really enjoy receiving their books and many of them have ended up being some of their favorites. The program is available in communities with affiliates set up so just go to their website and enter your zipcode http://imaginationlibrary.com/. If your community does not have one maybe you can start one up :-)